Our team is delighted to unveil today mOOnshot Ventures, the new venture capital arm of mOOnshot digital agency. With mOOnshot Ventures, we’re setting up a formal framework to some of the activities that we’ve been doing with entrepreneurs for the past year. Our aim is to support early stage startups solve global problems in education, media, and sustainable luxury.
News and Views
Luxury brands are starting 2018 afresh by updating their digital luxury marketing strategy for the year. High-end brands are too often trailing behind other industries when it comes to online innovation. But data show that luxury brands who are embracing digital are winning market shares among the affluent Millennials and Generation Z consumers in Asia.
It has become a bit of a tradition for the mOOnshot digital team to take a break at the end of each year from current affairs to reflect on the past and future. One of the outcomes of this reflection are the luxury digital marketing trends that we prioritise for the coming year. These are essential guidelines to guide our clients through the constantly changing digital marketing landscape. It is thus with great pleasure that we present to you the digital marketing trends of 2018 that every luxury business will need to master in order to shine and succeed through the year.
mOOnshot digital and Kohler have worked together to develop a new luxury brand identity and website for the Asia Bold Design Awards. The competition will serve as a platform to showcase tomorrow’s best talents in the field of design and innovation.
The mOOnshot digital team is very proud to see our co-founder and CEO, Florine Eppe Beauloye, being interviewed by AsiaBizToday as one of Asia’s most inspiring changemakers.
Simon Beauloye, co-founder and CTO of mOOnshot digital, has been awarded Asia’s Top 50 Brand Leaders for his visionary approach to brand building.
Search data is an invaluable tool that enables luxury marketers to determine longer term trends by providing a glimpse into consumer interests and considerations. Discover the top 3 prestige skincare trends that beauty digital marketers need to know.
The biggest mistake that restaurant marketers can make is to believe that the buzz around a high-end restaurant should start on launch day. Knowing how to leverage digital marketing prior to the launch of a new upscale venue is essential if restaurateurs want to hit the ground running.